Amid rising hospitalizations due to COVID, a new survey from leading healthwear company, Care+Wear, finds that the way to improve patient experience is through privacy and communication rather than flashy amenities
New York, NY–Care+Wear, the leading healthwear company committed to making healthcare more human, released the findings of their first-ever study focused on improving the patient experience. In a survey of more than 2,000 patients and clinicians conducted via email and social media, 53% of respondents noted that improving clinician-patient communication was more important than adding amenities to hospitals. At a time when hospitals have been focused on the implementation of hotel-like amenities including room service style dining, massage therapy, and lobbies outfitted with fireplaces, this new research highlights that what’s important to patients and clinicians is less material.
“Improving the lives of patients is at the heart of everything we do at Care+Wear,” said Chaitenya Razdan, CEO and Founder of Care+Wear. “As hospitalizations continue to skyrocket as a result of the Delta variant and elective surgeries are once again put on hold, we wanted to understand what we could do to drive a more comfortable and accessible healthcare experience, which would ultimately help improve patients’ journeys while they get the care they need. By understanding these details, we can create innovative solutions that help deliver what patients need most: privacy and humility.”
According to the study, over half of patients and clinicians have reported negative emotions regarding their hospital experiences during the COVID pandemic. From increased transparency and communication between patient and provider to modest patient gowns that ensure individuals feel covered and protected, Care+Wear’s study reveals what patients and clinicians are looking for when they’re in a hospital.
- Nearly half of patients and clinicians going into a hospital have said they feel scared or nervous. 48% of respondents felt scared, 48% of respondents felt nervous, and 34% of respondents felt embarrassed when asked about emotions they feel when going to a hospital for treatment.
- Transparency and communication are critical to ensuring patients feel safe in hospitals as they undergo treatment. More than half of patients reported that frequent communication from doctors and nurses made them feel safe.
- Patients value privacy and modesty. The COVID-19 pandemic has exacerbated long-standing issues of physical privacy in hospital settings. From revealing patient gowns to overcrowding, patients feel unsafe without physical modesty and proper distance from others. Nearly half (45.5%) of patients did not feel safe or properly physically distanced from others during their hospital visit. The majority of patients reported feeling safer when wearing patient gowns that kept them covered and protected. Roughly 80% of patients reported being interested in a full coverage, modest hospital gown; 40% of patients said it would improve their overall patient experience.
Care+Wear is a healthwear company that is reimagining how the world looks at and feels about healthcare. By bridging fashion and function, Care+Wear is creating a more human healthcare experience for both patients and clinicians. Founded in 2014, Care+Wear works to promote dignity, style, and comfort through the creation of thoughtful products, designed in collaboration with clinicians, patients, designers, and manufacturers. Their suite of products includes post-surgical recovery bras, PICC line covers for chronic care patients, Oscar de la Renta port-access hoodies, patient gowns, Care+Wear x N Natori scrubs collection, PPE and more. Care+Wear products are used in more than 80 hospital systems and governments globally, including the Mayo Clinic, Department of Veterans Affairs, University of Virginia Health, Massachusetts General Brigham’s, Kaiser Permanente, and more. For more information, visit www.careandwear.com.